This course is about helping you become fluent in the key concepts, principles, frameworks, metrics & vocabulary of Entrepreneurship and Innovation. We hope to give you a “common language” for your entrepreneurship journey and experiences.
While we will go beneath the surface in many areas, we also want to give you a broad understanding of the overall thinking behind Entrepreneurship. This is a “bootcamp” and is a sprint through each of the modules. We call it a “tasting menu”.
We want you to become more literate and fluent around launching and building a business, which includes understanding and engaging your customers and consumers and design thinking, developing strategies for competitiveness and growth, funding a product and company and managing your finances.